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Tariff-/ Billing-Migration

Billing migrations are most often driven by IT, yet extremely disruptive to the Business. The cost is significant, and fraught with risk for Customer Care and Retail.
Marketing can take the opportunity to optimize the portfolio of service plans against the current subscriber usage patterns, against the competitive landscape, and leverage a Revenue Quality Assurance (RQA) application to ensure the migration and optimization run successfully.

In so doing, the billing migration and marketing operations will be more efficient, and Marketing will end up with a pricing analytics and simulation platform (PASP) going forward to ensure the portfolio of Service Plans and Offers is optimized for their target segment, relative to the competition.

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